MEASURE
Executive Intelligence
US$500 – US$750
Founding price — a preferential rate against our published list price of US$750+ for the duration of this programme.
For leaders who want to understand their readiness.
—The programme
First Hour is entering its founding organization phase.
Twenty organizations will work directly with the creator of the ACTIVE™ Crisis Leadership Framework to measure their first-hour readiness, receive executive intelligence, and influence how the system develops.
This is not a discounted beta. It is early access to a proprietary executive readiness system, with the access and influence that comes with being first.
- Assess your organization's crisis readiness against the ACTIVE™ framework
- Receive executive intelligence written for board and C-suite consumption
- Help shape the platform's roadmap through structured founding feedback
- Contribute to the development of real-world benchmarks, where appropriately consented
- Access founding pricing across the First Hour product ladder
—Founding pricing
Indicative founding bands.
STRENGTHEN
First Hour Organizational Readiness
US$2,500 – US$5,000
Founding price — a preferential rate against our published list price of US$5,000+ for the duration of this programme.
For organizations that need a clear, organization-wide picture.
TRANSFORM
ACTIVE™ Readiness Transformation & Simulation
US$7,500 – US$15,000
Founding price — a preferential rate against our published list price of US$15,000+ for the duration of this programme.
For organizations committing to measurable capability change.
How founding pricing works
Founding participants receive preferential pricing against published list pricing for the duration of the programme. Final scope and price are confirmed in writing before any commitment.
—Participation terms
Visibility is entirely your choice.
Participation does not require public endorsement. You can be a founding organization without your name, logo or results ever appearing publicly.
Testimonial · optional
You may be asked for a short attributed quote. Optional.
Logo use · optional
Permission to display your organization's logo as a founding participant.
Case study · optional
Permission to publish an approved case study. You review before publication.
Anonymized benchmarking · optional
Your de-identified results may contribute to future aggregate benchmarks.
Research participation · optional
Occasional structured interviews on crisis readiness practice.
Benchmarking
Real benchmarks require a sufficient consented sample. Until then, any comparison shown in-product is labelled an illustrative / development benchmark and must not be treated as industry data.
—Programme goals
- Founding organizations
- 20
- Paid organizations
- 5+
- Assessment completion rate
- 60%+
- Completions → qualified leads
- 10–20%
- Qualified leads → paid
- 20–30%
- Testimonial / case-study opportunities
- 5+
- Real assessments (benchmark base)
- 100+
These are internal 90-day planning targets. They are not forecasts, commitments or guaranteed outcomes.
—Apply